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- Views (24h)
- In progress
- Views / Hour
- 10,110
- Total Views
- 161,718
- Duration
- 50:10
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Description
Welcome back to The Overlap Fan Debate, brought to you by Sky Bet. This week, Jamie Carragher and Paul Scholes are joined by some of the biggest fan channels in the country, along with football marketing expert Adam, better known on TikTok as @adamthecco, to talk all things sponsorships and adverts in football. From iconic adverts and legendary shirt sponsors to football’s growing commercial side, the panel debate whether the game has lost its soul and if sponsors are starting to take over. What makes a great football advert, and which brands have truly stood the test of time? There are plenty of laughs too, with Scholsey’s best ad stories, Carra’s classic moments, and a brand new game of Shot on Target, where the team go head to head with the fans. What’s your club’s most iconic shirt sponsor of all time? Let us know in the comments, and don’t forget to like and subscribe so you never miss an episode of The Overlap. 00:00 - Intro 03:23 - Evolution of Sports Sponsorship 13:04 - Shot On Target 24:40 - Stadium Naming Rights and Brand Value 26:35 - Commercial Signings and Global Fanbase 29:44 - Marketing Stunts and Fan Reactions 37:36 - Iconic Football Moments and Sponsorships SUBSCRIBE TO THE CHANNEL HERE https://www.youtube.com/c/theoverlap?sub_confirmation=1 SUBSCRIBE TO THE OVERLAP BREAKDOWN CHANNEL HERE https://www.youtube.com/@TheOverlapBreakdown SUBSCRIBE TO THE OVERLAP NEWSLETTER https://substack.com/@theoverlapnewsletter SUBSCRIBE TO THE OVERLAP US https://www...